Fanatics has officially launched in its final PointsBet state following the recent completion of its acquisition of PointsBet’s U.S. business.
On May 8, Fanatics Betting and Gaming (FBG) announced that Fanatics Sportsbook & Casino had launched in New Jersey. This marks the 20th state for the Fanatics Sportsbook and the fourth state for Fanatics Casino.
As in other states, New Jersey PointsBet customers’ account information and balances have been transferred to the Fanatics Sportsbook.
Fanatics completed the acquisition of PointsBet’s U.S. business last month when it paid the final installment of the agreed $225 million fee. Upon payment, PointsBet transferred the remaining entities of its U.S. sports wagering, advance wagering, and iGaming operations.
“The acquisition of the US businesses of PointsBet has supercharged our expansion plans,” said FBG CEO Matt King at the time of completing the acquisition. “In addition to our migration of PointsBet customers and technology to the Fanatics Sportsbook and Casino platform, we have also added an incredibly talented team of passionate leaders from the ranks of PointsBet USA that have already made an impact on our business.”
The company says that the Fanatics Sportsbook is now available to approximately 95% of the addressable online sports bettor market in the U.S.
As well as New Jersey, Fanatics Sportsbook launched in Illinois and Arizona in recent weeks. PointsBet did not have a presence in Arizona and, instead, Fanatics gained access to the Grand Canyon State through a long-term partnership with the Tonto Apache Tribe.
Fanatic’s online casino product, embedded within the Fanatics Sportsbook, is available in Michigan, Pennsylvania, West Virginia, and New Jersey.
Fanatics calls on Continent 8 for digital infrastructure
Last week FBG revealed that it would be utilizing Continent 8 Technologies‘ digital infrastructure.
This agreement includes hosting all of its in-state data centers through AWS outposts and also managing Fanatics’ on-premises infrastructure and services in 20 states across the U.S.
Continent 8 also confirmed that Fanatics had signed up for its Gaming Exchange. This is a private network that allows customers to connect securely via a virtual private network across its backbone network.
