Fanatics begins PointsBet rebrand in West Virginia for sportsbook and casino

Fanatics Blackjack product on cell phone
Image: Fanatics Betting and Gaming

The first of the transitional PointsBet, A Fanatics Experience sportsbooks is officially under the Fanatics banner effective today.

Fanatics announced that in West Virginia the PointsBet brand is gone and existing customers can now access Fanatics Sportsbook. A Fanatics-branded online casino will be embedded into the sports betting app. This marks the first time Fanatics has delved into the online casino space.

The online casino comes with a custom Fanatics blackjack game. More games will be added in the coming months.

Existing PointsBet users in West Virginia will need to download the Fanatics Sportsbook app but can use the same login credentials they previously used to log into PointsBet.

This is the first of the states to rebrand fully to Fanatics Sportsbook and sunset the PointsBet brand in the state. Fanatics said more states making the switch will be announced at a later date.

Fanatics users can also take advantage of Genius Sports’s BetVision, which allows users to log into the app and watch NFL games while betting on the games at the same time. FanDuel signed a deal for BetVision earlier this month, joining the ranks of Fanatics and Caesars.

The switch in West Virginia grows the number of states with Fanatics Sportsbook as an option to the following six:

  • Kentucky
  • Maryland
  • Massachusetts
  • Ohio
  • Tennessee
  • West Virginia

At the end of August, PointsBet rebranded to PointsBet, A Fanatics Experience in eight states. Maryland is the only state where both PointsBet and Fanatics are concurrently live. A further six states have remained branded purely as PointsBet Sportsbook.