Bounty Sports will launch BetSwap across its daily fantasy sports (DFS) product offering after reaching an agreement with the marketplace technology provider.
A fully integrated online secondary marketplace for sportsbooks and DFS, BetSwap allows users to trade active bets with odds no longer available on their sportsbook and DFS roster entries already in play but not yet finalized.
Jess Hodgson, CEO and Founder of Bounty Sports Inc, commented: “While dozens of DFS operators serve millions of North American sports fans, no operator has been able to deliver an effective “cash out” solution.
“BetSwap’s market-leading technology allows Bounty to offer its 20,000 users a simple, easy, and intuitive interface to buy and sell contest enrollments. The marketplace socializes the game and further enhances Bounty as a first-to-market industry driver.
Following the planned launch of the offering on Bounty Sports by the end of the month, the operator’s desktop and mobile app users will be able to choose a contest entry to buy or sell.
Sellers can control their contest entry price and when they sell, while buyers can browse the marketplace to find and purchase contest entries no longer available for entry on Bounty Sports, as well as buy entries that are almost complete and in a winning position.
“We are very excited to be partnering with Bounty Sports to bring our innovative solution with industry-first functionality to Bounty Sports’ users,” added Brent Winston, Co-Founder and CEO of BetSwap Limited.
“It’s been a pleasure working with Jess and Mark to date and we’re really excited for Bounty Sports to be the first ever DFS company to offer a new way for users to create liquidity beyond just winning or losing. We can’t wait to see some of the unique ways in which Bounty Sports will change the DFS landscape because of the integration of our technology.”