OnAir Entertainment, a live casino content supplier, has announced plans to enter several US states in 2023 as part of a nationwide studio rollout.
Despite only establishing in 2021, OnAir Entertainment has launched in nine markets in just 10 months including Ontario, Canada, and now is scheduled to launch in five regulated states with more on the horizon, pending legislation.
The supplier added that its team has extensively researched the US and is ready to enter several states with “a suite of localized and tailored content on a nationwide, state-by-state and bespoke operator basis”.
OnAir Entertainment’s US team will be led by live casino experts – CEO Andres Rengifo, CCO Simon Field, and North Americas Managing Director Oliver Reid – who have experience in building and managing studios and teams for suppliers such as Evolution, Authentic Gaming, and Net Entertainment.
“Since 2021 we have built and delivered a significant portfolio of proven, differentiated live casino content with many of the world’s largest igaming brands integrating our products, and delivered record results for our partners,” commented Field.
“OnAir Entertainment never stops innovating and we have a roadmap of classic, US market-specific, state-of-the-art content that no other supplier in the industry can match.
“Our exceptional performance in Ontario proves that we are top of the league when it comes to live products for forward-thinking operators, and we expect our games to perform just as well in the US.”
OnAir Entertainment aims to offer a portfolio of classic casino content in the US, including Double zero roulette, traditional poker games, sports-themed content, and Dual Play – designed specifically for operators to cross-sell land-based services into online revenue streams.
Reid added: “The team is perfectly positioned to lead the US live casino market with world-class solutions, content and experience of successful multi-studio and innovative game rollouts for the world’s biggest brands in US regulated markets and we can’t wait to execute our strategy.
“The US market is moving at a rapid pace so by partnering with OnAir Entertainmentᵀᴹ and integrating our proven products and technologies, we firmly believe US brands will be in the best hands possible.”