GeoComply boosts Conscious Gaming effort with $200,000 donation

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Geolocation specialist GeoComply has made a $200,000 donation to responsible gambling organization Conscious Gaming. The payment will help fund the non-profit as it continues to tackle the responsible gaming challenges faced by the US igaming industry through the accelerated deployment of PlayPause, a first-of-its-kind national self-exclusion tool.

GeoComply established Conscious Gaming as an independent non-profit to align all industry stakeholders’ responsible gaming needs and create a standardized baseline to share nationally. Conscious Gaming endeavors to unite the industry in order to solve the challenges created by the patchwork of state-by-state requirements in the United States.

GeoComply Chairman and Co-Founder Anna Sainsbury commented: “We have been very fortunate at GeoComply to have a front seat to the growth of the igaming industry across the United States over the past decade. We recognize with this growth comes challenges and GeoComply is proud to commit funding to Conscious Gaming to help the industry fulfill its responsibilities and obligations to responsible gaming and a safe environment for players.” 

With the initial $200,000 donation, Conscious Gaming will ramp up the development, industry outreach and deployment efforts around PlayPause, an innovative tool created to modernize and strengthen the US gaming industry’s responsible gaming programs. 

“The interest and momentum for PlayPause from operators and regulators since the launch has been tremendous,” said Seth Palansky, Vice President of Corporate Social Responsibility & Communications at Conscious Gaming. “This donation from GeoComply will help us scale our efforts and help drive the adoption of PlayPause throughout the US igaming industry in 2021.”

PlayPause is the first-of-its-kind national self-exclusion tool adopted by the industry. Already, Entain and BetMGM have come on board as the first operators in the industry to commit to utilizing the PlayPause tool, while the Pennsylvania Gaming Control Board became the first state regulator to deploy it.