Global Gaming Expo (G2E) will debut a new feature at this year’s exhibition, aimed at promoting fresh start-up talent in the gaming and hospitality sectors. Innovation Incubator will be headlined by FUBU CEO and founder Daymond John and The Pink Ceiling and Sprout CEO Cindy Eckert (Whitehead).
During this event, start-ups and students will take the main stage at G2E to pitch their greatest innovations in gaming and hospitality to a live audience and two of the most dynamic investors in the business world. Innovation Incubator at G2E debuts on Thursday, October 11 at 9am PT.
At Innovation Incubator at G2E, four finalists, chosen by a panel of gaming industry experts, will present their concepts to John and Eckert, followed by a fast-paced Q&A where the headlining guests will examine the potential business opportunity of each presentation.
“The gaming industry was built by entrepreneurs with innovation in their DNA. At G2E, we embrace and spotlight gaming innovation on the show floor, delivering a powerful platform to drive the industry forward,” said Allie Barth, vice president of industry relations of the American Gaming Association (AGA). “Innovation Incubator at G2E is about giving all innovators – whether from gaming, hospitality or academia – the opportunity to bring their ideas to the forefront during one of gaming’s largest events of the year.”
The winning presentation, dubbed the Shark’s Choice, will be awarded a cash prize, as well as a complimentary booth at G2E 2019 to showcase their technology. The audience will vote for a second prize, the Customer’s Choice, which will also receive a complimentary booth at G2E 2019.
Throughout the remainder of the day at G2E, six runner-up presentations will earn their own dedicated time at AGA’s Innovation Lab (Booth #5833). The Innovation Lab is a centralised hub in the expo hall for TED-talk-style education.
Innovation Lab sessions will address Big Data & Analytics and New Terrain & Emerging Markets (e.g. esports) respectively on Tuesday and Wednesday of the expo.