William Hill sports betting app live in Illinois with Caesars Grand Victoria

Sportsbook operator William Hill US has heightened its presence in Illinois with the launch this week of its mobile sports betting app in partnership...

Geocomply reveals PlayPause tool to promote safer gaming

Geolocation solutions provider Geocomply, working in conjunction with Responsible Gaming Education Week, has confirmed the launch of PlayPause, a tool designed to modernize and...

Aubrey Levy: uncertainty means NFL season is more wide open

Aubrey Levy, VP of Content and Marketing at theScore, has been sharing his views on how the hotly anticipated and recently started NFL season will...

Bill Miller: responsible marketing code puts sports bettors first

The American Gaming Association (AGA) has activated the enforcement process associated with its Responsible Marketing Code for Sports Wagering. The self-regulated, industry-wide program, which...

New Jersey sportsbooks back to form with nearly $670m August wagers

August saw a welcome return to strong form for New Jersey’s sportsbooks as they used the return of major sports to achieve a record...

ESPN forges new multi-year agreements with Caesars and DraftKings

Sports broadcaster ESPN has entered into two separate multi-year agreements with Caesars Entertainment and DraftKings. Both deals include co-exclusive link integrations across ESPN digital...

theScore graduates to full listing on the Toronto Stock Exchange

Toronto-based digital media and sports betting service Score Media and Gaming Inc has been given a fillip this week with the announcement that it...

Investors acquire 34.9% SG stake from MacAndrews & Forbes

Scientific Games Corporation has announced that a number of long-term institutional investors, including gaming industry investor Caledonia, have reached agreement to acquire a 34.9%...

Richard McGuire: Sportech is more agile and better placed going forward

Sportech CEO Richard McGuire has spoken with SBC Americas to add color, detail and context to the firm’s interim financials which were published last...

Jock MKT makes market debut with new fantasy sports concept

Boston-based fantasy gaming platform Jock MKT made its debut on iOS late last week in time for the return of the NFL. The new...

Event News

SBC Summit Marketing track

Standing out in a crowded market: SBC Summit adds Marketing & CX Track to...

SBC Summit will explore how betting and gaming brands can cut through the noise with more distinctive, data-driven and effective marketing campaigns through its...
SBC Summit BettingStartups collaboration

SBC Summit strengthens startup focus with BettingStartups collaboration

SBC Summit has partnered with BettingStartups to strengthen its support for early-stage betting and gaming companies, with the collaboration spanning both the Startup Hub...
SBC Player Experience Academy

SBC Summit’s Player Experience Academy explores engagement and its limits

SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...