Dancing in the dark: why competitive visibility is a winner in US sports betting
When the legal sports betting market in the US kicked off last year, it opened up a billion-dollar industry for bookmakers and affiliates. According...
JD Duarte: Striking a difference between Europe and LatAm
Speaking at September’s Betting on Sports conference in London, Chief Executive of BetCris JD Duarte outlined some of the key differences between the Latin...
Martin Lycka: The impact of the 2020 election on gambling regulation
GVC Holdings’ director of regulatory affairs Martin Lycka took time out during September’s Betting on Sports conference in London to update SBC about the...
Sportradar’s Werner Becher: bringing fans closer to the sports they love
Werner Becher, new MD of US Betting at Sportradar Group, talks to SBC Americas about the importance of a results-driven approach to engaging US...
B.E.T shoots for success with Vivagol in soccer-mad Brazil
The potential offered by Brazil’s vast soccer-mad population has long interested international sports betting operators and, with the government in serious discussions about finally...
Sue Schneider: a delegate’s view of SeventySix Capital’s sports conference
SBC’s VP Growth & Strategy Americas Sue Schneider attended SeventySix Capital's annual Sports Innovation Conference last week. Here she talks about some of the standout...
Why I’m betting against state divergence: Jay Rood at Bet.Works
Jay Rood, Chief Risk Officer, Bet.Works, addresses the emergence of legalized sports betting in the wake of the strike down of PASPA and talks...
Sportradar: driving innovation in the US sports betting arena
Paolo Personeni, Managing Director MTS at Sportradar, talks exclusively with SBC Americas about the company's current position in the US sports betting sector and...
Martyn Hannah: Stop link building start writing
Martyn Hannah, director of Ghostfoundry, says US sportsbook operators should shift link building budgets to content creation.I’m going to come straight out with it. US...
Sue Schneider: A View from the State House
SBC's VP Growth & Strategy, Americas Sue Schneider was asked to give her expert testimony last week as the state of Missouri weighs up...
Event News
SBC Summit Americas returns June 9-11 with new ways to network
SBC Summit Americas returns next week with the launch of SBC Connections, an all-new SBC networking program designed to transform how attendees meet, connect,...
SBC Summit Americas to explore smarter player protection strategies
As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player...
SBC Summit Canada reinforces role as industry’s meeting point amid Alberta momentum
SBC Summit Canada returned to Toronto last week, bringing the industry together at a pivotal moment for the Canadian gaming sector, as Alberta’s upcoming regulated...
SBC Summit Americas to address new realities of affiliate growth in Latin America
SBC Summit Americas will examine how affiliates can adapt to Latin America’s rapidly evolving gaming landscape through its dedicated Latin America Marketing and Affiliates...