SBC Leaders: Social media is about more than touting your own brand
We live in a world where social media has become commonplace in our daily lives. But can these platforms, which were once used as...
mkodo’s Stuart Godfree: perfecting the art of geolocation
Geolocation solutions provider mkodo has been making some big strides in the igaming and lottery sectors, notably in the recently legalised Ontario market. Playing...
Viena Wroblewska: going behind the scenes of language localization
Writing for SBC Leaders, Viena Wroblewska, Owner of APlus Translations, gives her tips for finding a truly localized translation service, explaining how a good...
Times are changing: assessing the need for retention-based acquisition
Shelly Suter-Hadad, transformational leader and industry veteran, takes a pause after 10 years in executive roles to reflect on the biggest challenges that companies...
Kambi’s State of the Nation: the World Cup and US appetite for soccer sports...
With an unprecedented winter slot - and kick-off times that weren’t exactly favorable for a US audience - this year’s World Cup competition presented...
Xpoint CPO reflects on a busy 2022 and what to expect in 2023
It was a big year for Xpoint, but as Xpoint Co-Founder and CPO Ben Cheeseman will assure you the company is just getting started....
Raj Sanjanwala: Global Tote is ‘raising the bar’ for betting terminal technology
The last 18 months have been busy for Global Tote, a subsidiary of BetMakers Technology Group, as it has carried out a number of...
Sightline: Finding the balance between friction and fraud prevention
One of the biggest complaints from US bettors is that there are too many hoops to jump through in order to deposit and bet....
BETEGY’s Alex Kornilov on how data drives engagement as well as betting
For some people, data can be very overwhelming. The thought of opening an Excel document produces anxiety. Not Alex Kornilov though. The BETEGY founder...
Low6: How product will beat marketing in the race for North American sportsbook supremacy
Mark Dennis is Head of Marketing for Low6, the award-winning gamification platform whose whitelabel games and technology powers sports betting operators, sports leagues and...
Event News
SBC, VNLOK partner to strengthen licensed operator participation at SBC Summit Europe
SBC and Vergunde Nederlandse Online Kansspelaanbieders (VNLOK), the trade association for licensed Dutch online gambling operators, have agreed to a new multi-year strategic partnership...
SBC Summit 2026 ends record week with 40,000 attendees as event commits to Lisbon...
SBC Summit's record-breaking 2026 edition delivered growth not only in overall attendance, but across some of the industry’s most commercially important audience groups.Operator numbers...
SBC Summit Europe builds on Amsterdam move with regulated markets focus
SBC Summit Europe will bring together the businesses, regulators and policymakers shaping the future of regulated gambling across the continent when it takes place...
SBC signs long-term agreement to keep SBC Summit in Lisbon until 2030
SBC has signed a new long-term agreement confirming Lisbon as the host city of SBC Summit through 2030, formalizing the company’s commitment to the...