Safe Bet Show Martin Lycka Amani Toomer

Live Safe Bet Show at SBC Summit North America to feature Amani Toomer

Amani Toomer, former NFL wide receiver and punt returner for the New York Giants and winner of Super Bowl XLII, is scheduled to appear...
High 5 Games Jackpots

Hitting the engagement jackpot with High 5 Games

“What we’ve built is a much wider offer than just pushing out games, we provide operators with a full entertainment package that keeps players...
Martin Lycka Columen April 2023

Gambling regulation and Lady Luck: An update on 2023 progress

Entain's SVP of American Regulatory Affairs and Responsible Gambling Martin Lycka runs down how the legislative efforts to expand gambling have gone so far...
VIP Programs with Trustly

Creating safe and sustainable VIP programs

With growing competition for high-value players in sports betting markets across the US, John Parsons, VP of Gaming at Trustly, explains how VIP programs can...
Ismael Vegas of MetroBet

MetroBets: Revolutionising the Puerto Rican market through reliability

When thinking about expanding into the Latin American region, South America is the main focus for multiple companies. Markets like Argentina, Colombia, and the...
Brazilian Institute of Responsible Gambling's Andre Gelfi

Andre Gelfi: Why the Brazilian sports betting market needs an RG policy

The sports betting market in Brazil is about to reach a regulatory framework. Economy Minister Fernando Haddad recently reported that the Provisional Measure (MP)...
Looking Sharp Roundtable SBC Americas

Looking Sharp: A roundtable on what it means to be a sharp bettor

As sports betting in the United States continues to grow, so does the audience of bettors. What the industry is trying to understand is...
The Unit: why the time is right for our US expansion

The Unit: why the time is right for our US expansion

Having recently joined The Unit, a provider of design and developmental resource for sports betting and igaming companies, as Strategic Advisor, Andy Clerkson spoke...
FanDuel CEO Amy Howe at SBC Summit North America

SBC Leaders Magazine: leading the US on the ‘path to profitability’

It’s been almost five years since the US gambling industry opened up for business, and since May 2018, we have seen tremendous growth across...

LSports: driving player prop betting to new heights in the US market

Player prop markets have become a go-to for many bettors in Europe. And as more states in the US begin to open the doors...

Event News

2024 SBC Sports Betting Hall of Fame nominees

SBC announces six 2024 Sports Betting Hall of Fame inductees

SBC has revealed the six individuals set to join the esteemed ranks of the 2024 Sports Betting Hall of Fame. This annual tradition, initiated...
SBC Awards 2024

SBC Awards North America 2024 shortlist revealed

SBC has announced the shortlist for the upcoming SBC Awards North America ceremony, part of SBC Summit North America. The shortlist recognizes the achievements and...

SBC Summit North America: Charting new paths in affiliate marketing success

As affiliates grapple with the challenge of higher player acquisition costs and the subsequent need to build player loyalty, SBC Summit North America will...
SBC Summit North America iGaming Track

2024 SBC Summit North America’s focus on iGaming

The 2024 edition of SBC Summit North America will spotlight iGaming, a vertical with immense revenue potential which is, however, often overshadowed in the...