Swish Analytics: Using Bet Request to drive Sky Bet’s US sports engagement
Expanding the use of Pre-built Accumulators and Bet Request products from Swish Analytics across its US sports offering has enabled Sky Bet to drive...
One-on-one conversations: The best way to re-engage churned players?
It might be an alien concept to some amid the trend towards automation at every turn, particularly from a marketing perspective, but talking to...
Matt King – FanDuel innovations will bring wagering into the 21st Century
FanDuel CEO Matt King was the first guest to take the mic recently on the ‘SBC Leaders Podcast’, broadcast on GamblingTV - a podcast series...
Betsson: Adding our name to Liga 1 in Peru will open further doors for...
The most important football league in Peru will begin the new season on March 12 under a new name, Liga 1 Betsson 2021, after...
FSB – Equipped, energized and ready for the US technical challenge
Technical scalability is already proving to be a hot topic in the US and this will no doubt be an increasingly vital matter as...
Juan Barrachina, Kambi: Argentina’s Casino Magic has the key factors that we look for...
Argentina has recently taken a step forward by legalizing and regulating sports betting in different provinces, such as Buenos Aires, while others are still...
Jason Logan: mobile and tax key to sports betting success in Canada
With the political will to legalize single event sports betting in Canada gaining more traction, we asked Jason Logan, Senior Industry Analyst at Covers,...
PlayStar Casino: focusing on a new approach to the US gaming market
With two new deals recently signed - a long-term agreement with GiG and a multi-year partnership with Ocean Casino Resort - PlayStar Casino is...
Lenin Castillo, Logrand: Mexico is NFL’s number one market outside the US
The extraordinary, pandemic-driven, situation that has impacted the world since the first quarter of 2020 has completely changed the way consumers experience sports. While...
What can US sportsbooks learn from Super Bowl LV and the past season?
As the dust settles on another momentous game for Tom Brady and the Tampa Bay Buccaneers, what lessons can US sportsbooks take from Super...
Event News
SBC Summit Americas returns June 9-11 with new ways to network
SBC Summit Americas returns next week with the launch of SBC Connections, an all-new SBC networking program designed to transform how attendees meet, connect,...
SBC Summit Americas to explore smarter player protection strategies
As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player...
SBC Summit Canada reinforces role as industry’s meeting point amid Alberta momentum
SBC Summit Canada returned to Toronto last week, bringing the industry together at a pivotal moment for the Canadian gaming sector, as Alberta’s upcoming regulated...
SBC Summit Americas to address new realities of affiliate growth in Latin America
SBC Summit Americas will examine how affiliates can adapt to Latin America’s rapidly evolving gaming landscape through its dedicated Latin America Marketing and Affiliates...