Amelco is ready to use Radar to enhance the geolocation capabilities it provides to North American operators.
The company will integrate Radar’s geolocation technology into its platform to provide greater location verification and compliance solutions for online gaming brands. The partnership focuses on ensuring that Amelco’s North American clients remain fully compliant with state and provincial regulations while optimising performance for bettors.
Amelco said in a release that the collaboration is a key step in further solidifying its leadership and its expanding presence in North America by ensuring its platform remains future-proof and compliant.
Amelco is live in 17 U.S. states and Ontario. Its operator partners include the likes of Flutter, Entain, Fanatics and Hard Rock Bet.
“This new partnership is yet another string to Amelco’s bow, allowing us to further strengthen our geolocation suite for our partners – giving them the edge they need to succeed in North America,” said Amelco Head of Business Development Brandon Walker.
Amelco recently teamed up with CRM and loyalty marketing provider Xtremepush to integrate its real-time customer engagement platform into its modular sports betting solution and has also integrated Flows technology to help drive product launches and streamline operations.
Now, Radar’s geofencing and compliance solutions will allow Amelco to offer operators lower latency, increased accuracy and better location verification across key markets.
“iGaming operators are demanding geolocation alternatives,” added Radar Co-Founder and CEO Nick Patrick. “We’re pleased to work with Amelco and other forward-thinking suppliers to offer a next-generation geolocation alternative that is more flexible, scalable and cost-effective.”
