It’s a new year and it is time for a new launch, this time in Colorado. Upstart sportsbook operator Novig has started taking wagers in the Centennial State. However, while the ultimate goal for the operator is a betting exchange, it is currently operating as a standard sportsbook.
“We’re thrilled to introduce our commission-free sports betting app to the vibrant community of Colorado. Novig is committed to delivering a seamless and cost-effective platform that enhances the enjoyment of sports betting,” said Jacob Fortinsky, CEO of Novig. “Using Novig really should be a no-brainer for sports bettors: we’re offering the same betting experience users are accustomed to, but better prices, faster in-game trading, more transparency, and a number of innovative features like liquidity screens, position tracking, and partial cash outs.”
Currently, the sportsbook is offering a limited betting portfolio consisting of spread, moneyline and total odds for NFL, NBA, NCAAF, NCAAB and MLB. There are plans to expand to soccer and tennis in the future as well as to eventually offer props, future bets, and even same game parlays.
The app launched under a license through Bronco Billy’s Casino in Cripple Creek. The app joins a field of 20 operators in the state.
While Colorado currently does not offer exchange wagering, other states, like New Jersey, have let operators such as Prophet Exchange and Sporttrade launch peer-to-peer wagering.
Novig has a long list of noteworthy investors, including former NFL quarterback Joe Montana and Dropbox and Instacart founder Jared Heyman.
