Digital Gaming Corporation has expanded upon its market penetration in the US, having penned a deal with Caesars Digital to take its online casino content live in Michigan.
Under the deal’s terms, Caesars will leverage the entire portfolio of DGC’s igaming titles for its online casino customers in the Great Lake State. It comes as part of Caesars’ strategy to bolster its online platform following its launch back in August.
“Caesars Digital is one of the biggest names in gaming in North America. We are delighted to have added our premium slot content to Caesars Palace Online Casino in Michigan,” said Neill Whyte, Chief Commercial Officer of DGC’s B2B iGaming Division.
“Our games have been designed to set the standard for others to follow. They have been developed specifically with US player preferences in mind, and that’s why they hit the mark with online casino fans in Michigan and beyond.
“This integration with Caesars Digital adds another big-name operator to our roster of partners and is a testament to our games’ popularity with players. We look forward to launching in other states over the coming weeks.”
Some of the key titles to go live on Caesars’ online casino in Michigan include Gold Blitz, Assassin Moon, and 9 Masks of Fire.
Caesars’ standalone online casino app is live in New Jersey, Pennsylvania, West Virginia and Ontario as well as Michigan.
For DGC, this deal displays its efforts to widen its influence in the US online casino space, having built momentum earlier in the year through a deal with FanDuel.
Matt Sunderland, Senior Vice President and Head of iGaming at Caesars Digital, added: “Our online casino players demand top-tier content, and this partnership with Digital Gaming Corporation delivers on their expectations.
“We’re delighted to launch these renowned titles from the 2023 EGR Supplier of the Year on Caesars Palace Online Casino in Michigan.”