Gaming Innovation Group has signaled its intentions to improve its visibility in Latin America with the introduction of ApuestasArgentinas.com.
The site is an affiliate marketing portal serving the Argentinian market, offering reviews and bonuses about sports betting operators in the market.
Announcing the launch, GiG stated: “The GiG team is excited to bring a world-class betting experience to the Argentine market – the launch of ApuestasArgentinas.com is another fantastic addition to GiG’s portfolio and represents the trust that the company has in the developing igaming market in Argentina, and more widely, around Latin America.”
GiG has put together a team of experienced professionals to work on the site, with the team boasting over 20 years of experience in the igaming industry.
The firm has indicated that it will offer content on “a diverse and extensive selection of betting options”, with players able to filter through content by verticals such as payment methods and sports.
Meanwhile, the website caters to esports markets as it caters to younger bettors. Another way of doing this is by developing a “user-friendly and accessible” platform for beginners and experienced players.
Nicolas Montanares, Head of SEO, stated: “We are thrilled to introduce ApuestasArgentinas.com to the Argentine market. Argentina has gone from strength to strength in the online sports betting space, and we can see that in the overall market reaching around half-a-billion dollars this year.
“There has never been a better time to introduce our own brand of player-first reviews and bonuses to this flourishing sector.”
