Following the launch of its first retail sportsbook, Fanatics Betting and Gaming has strengthened its betting integrity position by joining the International Betting Integrity Association (IBIA).
In partnership with the Washington Commanders, Fanatics opened its first-ever retail sportsbook earlier this month at FedExField in Maryland, becoming the first company to open a retail sports betting location in an NFL stadium.
The company is initially focusing its sports betting rollout in retail locations, before delivering a mobile sportsbook later this year.
“Partnering with the International Betting Integrity Association is an important step in providing our customers with a secure trading environment as we begin to roll out our sports betting platform in 2023,” commented Andrew Wright, SVP of Trading at Fanatics Betting and Gaming.
“IBIA is an important international institution that monitors the global betting markets of their regulated members providing much-needed analysis and monitoring of potential betting irregularities.”
Fanatics joins over 45 companies and 125 sports betting brands as a member of the IBIA, an association that is run by operators for operators to protect integrity within the sports wagering industry with a monitoring and alert network that works through collective action.
The IBIA also has information-sharing collaborations with sports and gambling regulators to help combat corruption.
Earlier this month, micro-betting product provider Simplebet and JACK Entertainment’s betting arm betJACK also became members of the IBIA.
“IBIA is delighted to welcome a major globally recognized brand into our association,” added Khalid Ali, CEO of IBIA.
“Fanatics Betting and Gaming’s decision to join IBIA is a major boost for the association in North America and follows an increasing number of US-based businesses becoming members of IBIA.
“The company will be integrated into IBIA’s global betting integrity network, which consists of many of the world’s largest regulated sports betting operators. Fanatics Sportsbook’s decision to join IBIA demonstrates its desire to utilize the best integrity protection available globally for its sports betting product.”
