Entain Foundation US creates NFTs to raise problem gambling awareness

Entain Foundation US has created a series of nine responsible gambling NFTs to provide education and raise awareness about problem gambling.
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Entain Foundation US has created a series of nine responsible gambling NFTs to raise awareness about problem gambling and provide education on gambling responsibly.

Created in partnership with Enlighting Media, the NFTs are sharp, brightly-colored 2D designs and GIFs that illustrate the nine markers of disordered gambling.

They include visuals such as an array of calendars to represent a player who has had a high number of depositing days and blinking eyes to represent late-night play.

The NFTs correlate with Entain Foundation US’s responsible gambling app, Gamble Responsibly America, which offers practical tools, assistance, and advice to those with potential problem gambling issues.

“Education and awareness are at the core of Entain Foundation US’s preventative approach to encouraging responsible gambling,” commented Martin Lycka, Senior Vice President for American Regulatory Affairs and Responsible Gambling for Entain and Trustee for Entain Foundation US.

“These NFTs are a memorable, digestible way to teach people how to recognize the nine markers of a gambling problem.”

The NFTs are available to purchase on OpenSea, and the proceeds from their sales will be donated to the Charles Oakley Foundation.