Betsson turns to Nuvei to power Colorado Betsafe sportsbook payments

Betsson Group has secured a deal that sees Nuvei provide payment infrastructure for its online sportsbook in Colorado, Betsafe
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Betsson Group has secured a deal that sees Nuvei provide payment infrastructure for its online sportsbook in Colorado, Betsafe.

Under the agreement terms, Nuvei will supply Betsson with its Instant Bank Transfer product to offer users instant withdrawals and deposits for Betsafe, its Colorado sportsbook. 

Nuvei’s product allows users to take money in or out of their sportsbook accounts 24 hours a day. Furthermore, it tokenizes players’ bank details when a first transaction is completed, allowing players to deposit or request a payout via a ‘single click’.

“We’re committed to offering our players the best gaming experience in the market and payments plays a critical role in delivering that vision,” said Betsson’s Managing Director for the US, Marina Bogard

“Integrating Nuvei Instant Bank Transfer into our checkout not only gives our players more choice as to their preferred deposit method, but it also enables them to request payouts in real-time which we know they demand.”

Nuvei is expanding its presence in the US online sportsbook market, having recently secured similar agreements with other organizations such as Hard Rock Sportsbook and  Fifth Third Bank, as well as established brands such as DraftKings, FanDuel and BetMGM. 

Philip Fayer, Nuvei’s Chair and CEO, added: “Betsson has a global reputation as a leader in the gaming industry, which is why we are excited to be supporting them as they grow their presence following a successful launch in the US market.  

“Instant, convenient deposits and real-time payouts are absolutely essential to meet US players’ demands of their sports betting platforms. This is why Nuvei continues to be the market leader for payments in North American igaming. 

“Already in 2022 we have partnered with some of the most significant operators in the exciting US gaming landscape as it develops at pace, and Betsson certainly falls into that category.”