GeoComply’s PinPoint technology integral to mobile betting at Gold Strike Casino Resort

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GeoComply Solutions Inc has lauded the capability of its PinPoint technology in helping successfully launch on-premise mobile sports betting at Gold Strike Casino Resort in Tunica, Mississippi.

The venue became the state’s first commercial operator to offer on-premise mobile sports betting last week via BetMGM across its entire casino floor and restaurants. 

The BetMGM mobile app utilizes GeoComply’s on-premise mobile solution, PinPoint, which enables fast and reliable wagering while on the Gold Strike casino property.

Sam Basile, General Manager of PinPoint, explained: “To create a geofence that permits patrons to wager solely within the Gold Strike casino floor and restaurants, while excluding the hotel tower and adjacent parking is a complex use case that is only made possible by our PinPoint technology. We are thrilled to be part of this historic next chapter in Mississippi commercial gaming.”

Implementing PinPoint at the Gold Strike property enables guests to use their own mobile devices to place wagers on the BetMGM app, rather than having to stand in line at kiosks or terminals. This capability, said GeoComplay, dramatically improves the sports betting experience, while making in-play betting possible.

Kevin Allan, Chief Architect at BetMGM, added: “It is pivotal to our long-term technical strategy to ensure we partner with the finest in the industry and this is another critical first between our two technology teams. We are excited for our business and Gold Strike visitors to now experience our industry leading mobile sports app.”

GeoComply’s PinPoint solutions expand the footprint of the sportsbook, without incurring a heavy capital expense. Utilizing proprietary technology, PinPoint Bluetooth beacons create an effective indoor geofence enabling guests to place bets on their mobile devices while remaining compliant with state laws.