Sightline Payments, a provider of cashless solutions for sports betting lottery operators, and casino resorts, has confirmed a strategic partnership with Shift4 Payments, a specialist provider of integrated payment processing technology.

The alliance between the two fintech companies sets out to deliver a seamless payment experience for patrons of hospitality, online/mobile gaming, on-premise gaming, and sports betting venues.

Sightline Payments CEO Joe Pappano explained: “As the world at large continues to shift away from cash and towards robust, forward-thinking digital payments solutions and loyalty programs, it is a pleasure to partner with a powerhouse like Shift4.

“We are already experiencing strong interest from opportunities we are cooperatively pursuing and look forward to continuing to expand our pipeline and delivering on the potential of this partnership.”

The collaboration will also see Sightline’s online/mobile gaming and betting solutions complement Shift4’s end-to-end payments offering to deliver an all-inclusive payment ecosystem for casinos, sports venues, and other hospitality businesses and a comprehensive guest experience across in-venue and online payments.

Jared Isaacman, Shift4 Payments CEO, added: “The regulated gaming market, including sports betting and fantasy leagues, is enormous and continuing to gain in popularity. We are excited to partner with Sightline to take on this massive payments opportunity.”

Back in December, Sightline announced a strategic partnership with FreedomPay to jointly develop, market and deliver a new cashless digital payments and patron loyalty platform.