Sportradar, the global provider of sports betting and sports entertainment products and services, has entered into a new partnership with Vigtory ahead of the sportsbook’s launch in the US.
Under the terms of the agreement, Vigtory will benefit from access to Sportradar’s package of US data and odds, comprehensive live-streaming and a suite of betting stimulation products.
“Sportradar is looking forward to working with Vigtory as it prepares to launch in multiple markets around the US,” said Neale Deeley, interim MD Betting US at Sportradar. “Vigtory has a great plan to disrupt the market with bespoke betting products, and we’re excited to be working with them.”
Sam Rattner, Founder & Co-CEO of Vigtory, added: “We are very excited to be working with Sportradar. One of Vigtory’s core missions has been to captivate all of the verticals of where people consume sport and build them into a comprehensive sports betting platform.
“Sportradar brings us access to premier betting data and stimulation products, products that increase fan engagement to drive attention towards markets that bettors are passionate about. We are excited to partner with someone who shares our vision to enhance the betting experience.”
Earlier this month, Scott Butera was appointed as Co-CEO of Vigtory, having also joined the company’s Board of Directors.
Commenting on the new deal with Sportradar, Butera noted: “I have had the opportunity to work with Sportradar throughout my career and am gratified to continue this relationship.
“Sportradar’s cutting edge technology, superior data and analytics will enable Vigtory to be a leader in providing unique sports betting products at limits and prices that will provide great value to sports bettors.”