Mobile sports betting operation FOX Bet has been appointed as an authorized gaming operator of Major League Baseball in a new multiyear deal. As part of the agreement, FOX Bet has the right to use MLB’s official data feed and League marks across its sports betting app and FOX Sports Super 6, its free-to-play game available nationwide.
FOX Bet is an online and mobile sports betting product that was developed through a national media and sports wagering partnership in the US between The Stars Group and FOX Sports, a unit of Fox Corporation. It is currently operating in New Jersey and Pennsylvania.
“We continue to see a great appetite for the FOX Bet app as well as FOX Sports Super 6,” said Robin Chhabra, the firm’s CEO. “Having a partnership with MLB enables us to use official MLB data and league marks, providing a better experience for our customers and comes just in time as the League Championship Series and the World Series kick into high gear.”
“Adding The Stars Group and FOX Bet to our authorized gaming operator program continues our vision for ensuring we are serving fans with opportunity and choice,” said Kenny Gersh, MLB Executive Vice President, Gaming & New Business Ventures.
“Our official data feed, including real time and reliable game statistics, and league marks will enable The Stars Group to build unique and engaging gaming products around our sport.”
The Stars Group and MLB will also collaborate on responsible gaming and partner on best-in-class practices to protect the integrity of MLB games.