Former Aristocrat Leisure CEO Jamie Odell has joined Scientific Games Corporation as Special Advisor. He will be an advisor to Board Chairman and MacAndrews & Forbes Chairman and CEO Ronald O Perelman on gaming industry trends and market innovations. He will also work with company CEO Barry Cottle to support current growth strategies across the company.

During Odell’s tenure as CEO, Aristocrat’s market capitalization grew from $1.3bn to approximately $7.5bn. Prior to joining Aristocrat, he held senior executive roles in the global beverage industry.

“I have known and watched Jamie’s success for years and I am so glad he has agreed to join us in this new role,” said Perelman. “Scientific Games has done an incredible job building products and services that our customers and players love. The addition of Jamie will significantly enhance our ability to reach new players and markets as well as drive growth across the company.”

In welcoming Odell on board, Cottle noted: “We are thrilled that Jamie will be advising our leadership and our team. We have long admired and respected his success and leadership in our industry and his advice and support will be invaluable as we continue to execute our growth strategies. Jamie is known the world over as an executive with a proven track record of success and a gaming expert who has driven market leading innovation and player engagement strategies for more than a decade.”

“I am very excited to work with Ronald and Barry at this transformational moment for our industry,” responded Odell. “It’s an absolute honor to be asked by Ronald to provide advice, and since spending time with Barry I’ve come to recognize that we share common values and beliefs about how to build great businesses, which I’m looking forward to delivering with him.”