The American Gaming Association (AGA) has launched AGA Elevate, a new education programme focused on providing value to the gaming-entertainment industry, and opened registration for AGA Elevate’s inaugural event, AGA Elevate | Lead ­– Adapt to Win.

The debut AGA Elevate event will take place on Monday, August 13, 2018, at the Four Seasons Hotel in Las Vegas, and will focus on leadership development. Led by author, consultant and executive coach Dr Mary C Kelly, the event will help attendees better foster adaptive capacity to improve business efficiency and profits.

AGA Elevate follows the fourth pillar of AGA’s 2020 Strategic Plan, which aims to leverage the power of the industry to build member value beyond advocacy. The innovative education program will offer face-to-face and virtual opportunities to engage in critical business topics comprising: Grow: Emerging trends, business growth and development and new or potential market expansion opportunities for the industry;Innovate: Opportunities to maximize operations through technology; Lead: Essential leadership and professional skills; and Respond: Crisis management and emergency preparedness.

“AGA Elevate is a first-of-its-kind program that will address current industry trends while raising the profile on issues that impact the future of the gaming industry, including human rights, robotics, emotional intelligence and payments solutions,” said Allie Barth, vice president of industry relations of AGA.