SBC Americas spoke with Tony DiTommaso of IGT PlaySports Trading Advisory Team to get his take on the role and popularity of prop bets in the Super Bowl.

IGT PlaySports: Sportsbooks across US ready for super-sized prop menus

With the Super Bowl now just days away, sports betting professionals across the US are doing their part to prepare for the country’s highest-volume...
Ahead of Super Bowl LVI, SBC Americas caught up with several sports betting industry executives to understand how they’ve approached this year’s game.

Super Bowl LVI: Betting trends to emerge from the Big Game

The biggest event in the US sports calendar presents huge opportunities for the legalized sports betting operators to attract new customers and achieve business...
SportGames TV CEO, Vladislav Artemyev, speaks to SBC Americas about his firm’s entrance into the US market and what SportGames TV has to offer the region.

SportGames TV: Bringing a live casino offering to the sports betting industry

SportGames TV CEO, Vladislav Artemyev, speaks to SBC Americas about his firm’s entrance into the US market and what SportGames TV has to offer...

Yoav Ziv: It’s no secret that the US is a huge opportunity for LSports

The US market has, in the last few years, become the crowning glory for the sports betting industry as companies from all over the...

Rob Phythian, SharpLink: Overcoming player conversion challenges

Player conversion can present a number of challenges for sportsbooks. But according to SharpLink CEO Rob Phythian, operators must consider taking a player-centric, “environmentally...
Justin Stempeck, Chief Strategy Officer at Compliable, talks about his firm’s current US state of play and how they keep their client’s data safe and secure.

Compliable: Keeping client data safe and secure

Justin Stempeck, Chief Strategy Officer at Compliable, talks to SBC Americas about his firm’s current state of play in the US market and how...
Filmed during the SBC Summit North America, Martyn Lycka’s Safe Bet Show saw former NBA player Jayson Williams share his lived experience.

Safe Bet Show: Replacing the thrill of wagering

Problem gambling treatment has become a key focal point in the betting industry, and there are several different ways stakeholders can approach the matter.Filmed...
Ontario’s regulated igaming market has been given a revised launch date of April 4, according to iGaming Ontario.

Ontario igaming market set to launch on April 4

Ontario’s regulated igaming market has been given a revised launch date of April 4, according to iGaming Ontario.Originally expected to be operational in...
ZingBrain CEO Vladislav Artemyev has spoken to SBC Americas about their AI products and what separates them from their competitors.

ZingBrain: Bringing a new level of personalization to the US

As ZingBrain prepares to launch in the US, the firm’s CEO Vladislav Artemyev has spoken to SBC Americas about their AI products and what...
Paysafe has announced its expansion into the Louisiana and Oregon sports betting markets, powering payments and affiliate programs for multiple mobile sportsbooks.

Operators mobilize for sports betting in Louisiana

Mobile sports betting is legal in Louisiana as of today, with the major operator brands planning to service the Pelican State immediately. Barstool, BetMGM, BetRivers,...

Event News

SBC Summit 2026

SBC Summit returns to Lisbon for record-breaking year, headlined by historic keynotes & biggest...

SBC Summit, the betting and iGaming industry's flagship conference and exhibition, is on track to welcome 40,000 delegates to Lisbon next week for its...
SBC Summit Super Stage headliners

Michael Jordan, Carsten Koerl, Jason Robins, Fabrizio Romano and Charles Oliveira to headline SBC...

Basketball icon Michael Jordan, football journalist Fabrizio Romano, UFC star Charles Oliveira, Sportradar Founder and CEO Carsten Koerl and DraftKings Co-Founder and CEO Jason...
SBC Summit features Fabrizio Romano

Here We Go! Superstar transfer journalist Fabrizio Romano to headline SBC Summit

Fabrizio Romano, the world's most-followed football transfer journalist, will take to the SBC Summit 2026 Super Stage for a headline session on building a...
Affiliate Leaders Summit Content and Discovery

Affiliate Leaders Summit to examine the future of SEO, search and discovery

The Affiliate Leaders Summit 2026 will examine how affiliates can adapt their search strategies to keep their content visible and attract new audiences through...