Scientific Games’ Lottery Group Chief Executive Pat McHugh speaks to SBC Americas about the firm’s recent sale to Brookfield Business Partners.

Scientific Games’ Pat McHugh: Lottery Group acquisition will help drive digital instant game growth

On the back of winning the Lottery Supplier of the Year award at the 2021 SBC Awards North America, we spoke to Scientific Games’...

Kambi’s State of the Nation: A year in review for sports betting

Rounding off 2021, Kambi’s Senior Director-Sales for North America, David Bretnitz, reflects on the milestones of this year and what lies ahead in 2022.It...

Suzohapp: The sports betting sector was a ‘natural step’ for us

The diverse nature of the Suzohapp business meant the venture into sports betting hardware was a ‘natural step’, said VP Sales for Gaming and...
Compliance

Clever Advertising: the ever-changing landscape for compliance

Clever Advertising's track record of entering new markets makes the US an “extraordinary source of opportunity”, said the company's Senior Legal Counsel Luís Portela...

David Sargeant column: The balance of power shifts to the USA

David Sargeant, the high-profile igaming and sports betting consultant, advisor, investor and dealmaker, examines how the US is rapidly emerging as a new gaming powerhouse,...
SharpLink's Rob Phythian explains the four Cs of its C4 Sports Betting Conversion Platform that connects users with real-time personalized betting offers.

SharpLink: The 4 Cs to drive betting engagement

When creating SharpLink, the company’s Founder and CEO Rob Phythian identified a unique opportunity to help connect sports fans, leagues, and sports websites to...

Marvin Sanderson, Xpoint: Changing the old-school thinking around geolocation

As Xpoint made its SBC Summit North America debut at Meadowlands, we caught up with Xpoint CEO and co-founder Marvin Sanderson about what it...

PlayStar’s Per Hellberg: putting online casino first in the US 

PlayStar CEO Per Hellberg took time out with SBC Americas to discuss the firm's entry into the US online casino sector and how it...

Jeff Ifrah: We’re still writing the US gambling story

In an interview which featured in Issue 18 of the SBC Leaders Magazine, Jeff Ifrah - Founding Member and Managing Partner of Ifrah Law...

Intelitics: Closing the affiliate tracking gap

When the impact of database marketing dries up and the level of TV ad spend becomes too much to sustain, gambling operators across North...

Event News

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SBC Summit Americas returns June 9-11 with new ways to network

SBC Summit Americas returns next week with the launch of SBC Connections, an all-new SBC networking program designed to transform how attendees meet, connect,...
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SBC Summit Americas to explore smarter player protection strategies

As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player...
SBC Canada

SBC Summit Canada reinforces role as industry’s meeting point amid Alberta momentum

SBC Summit Canada returned to Toronto last week, bringing the industry together at a pivotal moment for the Canadian gaming sector, as Alberta’s upcoming regulated...
SBC

SBC Summit Americas to address new realities of affiliate growth in Latin America

SBC Summit Americas will examine how affiliates can adapt to Latin America’s rapidly evolving gaming landscape through its dedicated Latin America Marketing and Affiliates...