David Woodley, Playmaker: educating and informing ‘brand loyal’ Gen Z bettors
As the US sports betting industry continues to grow and mature, the attention of many is shifting from customer acquisition to customer retention.For the...
Carlos Baeza, Latamwin Group Director: Chilean market holds a wealth of potential
At the end of 2020, the Chilean Ministry of Finance announced a new bill to regulate online gambling. However, since that date, there has...
LexisNexis Risk Solutions: a smoother path to LatAm’s land of opportunity
Having built up a significant LatAm presence over the last five years, LexisNexis Risk Solutions is ideally poised to help new incumbents enter what’s...
Mike Smith, Sportradar: our goal to create ‘differentiated experience’ for sports fans
Sportradar’s ad:s marketing service is a complex, powerful tool. Yet it comes with a very simple message. The firm’s Head of ad:s, Mike Smith,...
Ross Fruin, GridRival: ‘Underserved’ niche sports fans want ‘native’ experiences
GridRival is set for an exciting and busy period in its short history. Fresh off the back of a 23-state launch of its Daily...
Martin Lycka: This is 40
It is bound to happen to the best of us--I might no longer be young. Or perhaps looking at the bright side, no longer...
Virtual reality sports betting on the cusp of becoming actual reality, thanks to VR22...
Virtual reality has long been tipped as the next big trend for the gambling industry, but there has been little sign of anyone actually...
Tally Technology: the role of data in maximizing sports sponsorship activations
Tally Technology co-founder and CCO Rupert Huelsey explains how a new wave of sports games is helping teams and leagues gain highly valuable insights...
Todd Sims, SUZOHAPP: driving engagement from components to complete solutions
Offering more than just an over-the-counter transaction can help land-based operators drive new betting experiences and, according to Todd Sims, SUZOHAPP’s VP for Sales,...
Xpoint: creating a buzz around geolocation technology
Over the last few months, Xpoint has been rolling its products - Xpoint Verify and Xpoint Lite - to new markets across North America....
Event News
Standing out in a crowded market: SBC Summit adds Marketing & CX Track to...
SBC Summit will explore how betting and gaming brands can cut through the noise with more distinctive, data-driven and effective marketing campaigns through its...
SBC Summit strengthens startup focus with BettingStartups collaboration
SBC Summit has partnered with BettingStartups to strengthen its support for early-stage betting and gaming companies, with the collaboration spanning both the Startup Hub...
SBC Summit’s Player Experience Academy explores engagement and its limits
SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit 2026 rolls out structured networking, powered by SBC Connect
SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...