US sports betting set to score with myriad sponsorship deals

Scott Longley of Clear Concise Media lends his thoughts to SBC Americas on how sponsorship deals are fast becoming an integral feature of the...

What next for the emerging US sports betting market?

David Sargeant, CEO of iGaming Ideas, has been maintaining a close watch on the nascent US sports betting market following the strike down of...

Sports betting’s evolution can lead to innovation in the US gaming sector

The liberalisation of sports betting in the US, has led to an influx of operators looking to build a footprint in the country and...

Slow and steady will win the race as Illinois considers legal sports betting

In the state of Illinois, the gears are grinding slowly into action as policy makers consider a move towards legal sports betting. The media was...

That was the week that was in US sports betting

Brett Smiley of US sports betting news portal SportHandle.com provides SBC Americas with another comprehensive round-up of news from the States.Where Do Gubernatorial Candidates...

Leagues need a clearer view of the road ahead as sports betting grows

Kenny Gersh of Major League Baseball faced an interesting question during last week’s Sports Betting Symposium at G2E, namely if the league wants to have a...

Scott Van Pelt scrutinises legitimacy of integrity fee in absorbing G2E keynote

Delivering his keynote speech at this week’s G2E Las Vegas conference, US sports broadcaster Scott Van Pelt (SportsCenter - ESPN), emphasised that US gambling...

AGA and MLB engage in positive debate over data and fees at G2E

G2E’s inaugural Sports Betting Symposium yielded some robust debate during the second day of proceedings during a panel comprising moderator Scott Van Pelt, anchor...

SBC Magazine launches with Sports Betting Guide to G2E

SBC Magazine has made its big event debut by producing a 'Sports Betting Guide to G2E' to direct this week’s Las Vegas industry invasion.The...

That was the week that was in US sports betting

Our media partners from across the Atlantic at SportsHandle.com present a useful round-up of some of the big stories doing the rounds in the...

Event News

SBC Summit

SBC Summit Live Blog: Michael Jordan leads Day 1 in Lisbon

LISBON, Portugal -- Welcome to SBC Summit, the biggest show in town headlined by the biggest name in sports, Michael Jordan.SBC Americas Editor Adam...
SBC Summit 2026

SBC Summit returns to Lisbon for record-breaking year, headlined by historic keynotes & biggest...

SBC Summit, the betting and iGaming industry's flagship conference and exhibition, is on track to welcome 40,000 delegates to Lisbon next week for its...
SBC Summit Super Stage headliners

Michael Jordan, Carsten Koerl, Jason Robins, Fabrizio Romano and Charles Oliveira to headline SBC...

Basketball icon Michael Jordan, football journalist Fabrizio Romano, UFC star Charles Oliveira, Sportradar Founder and CEO Carsten Koerl and DraftKings Co-Founder and CEO Jason...
SBC Summit features Fabrizio Romano

Here We Go! Superstar transfer journalist Fabrizio Romano to headline SBC Summit

Fabrizio Romano, the world's most-followed football transfer journalist, will take to the SBC Summit 2026 Super Stage for a headline session on building a...