SBC Summit Canada is the new identity of SBC’s Canadian conference and exhibition, replacing Canadian Gaming Summit and marking the next phase in the event’s development. The event will take place May 19-21, 2026.
The strategic rebrand strengthens alignment with SBC’s global portfolio of conferences, positioning SBC Summit Canada as a leading platform for stakeholders addressing regulation, market maturity, and commercial strategy across Canada’s gaming sector.
The event has also moved from its traditional June slot to May, avoiding scheduling conflicts and resource pressures linked to the 2026 World Cup period.
The 2026 edition will welcome 3,000 senior executives from Canada’s retail and online casino, sports betting and iGaming sectors. The three-day event will feature over 120 speakers, a 50,000+ sq ft exhibition floor and world-class hospitality.
“Through SBC Summit Canada, we are reaffirming our long-term commitment to the Canadian market with a refreshed event designed to better serve the needs of our stakeholders and keep the focus firmly on driving meaningful business opportunities for our delegates,” said SBC Founder and CEO Rasmus Sojmark.
“2026 promises to be a defining year for Canada’s gaming industry. With Alberta’s regulation approaching, iGaming continuing to grow in both popularity and profitability, and the 2026 FIFA World Cup set to be hosted in Canada, now is the ideal time to bring the industry together under the SBC Summit Canada banner, a platform built to reflect both the scale of opportunity ahead and the maturity of the market.”
The exhibition floor will serve as the hub for business development, bringing together over 75 exhibitors and sponsors, including leading suppliers, operators, and service providers. Confirmed exhibitors include Altenar, Gigadat, MNP, MOBINC, Optimove and Paramount Commerce.
The summit’s dedicated conference agenda will feature three stages, each designed to reflect the key forces shaping Canada’s gaming landscape in 2026. Across two days, the program will cover leadership strategy in sports betting and casino, affiliate and advertising models, cybersecurity, land-based and lottery operations, player protection and payments and compliance.
The agenda will feature a line-up of Canada’s senior industry leaders, including iGaming Ontario CEO Joseph Hillier, Canadian Gaming Association President and CEO Paul Burns, Rhino Entertainment Head of Canada Mark Harper (Head of Canada, Rhino Entertainment), Lotto.com CEO Tom Metzger and PointsBet Canada CEO Scott Vanderwel.
Topics will include the development of Alberta’s regulated gaming market, how operators can capitalize on the increased interest generated by the 2026 FIFA World Cup and the long-term role of sports betting within Canada’s predominantly iGaming-led market.
The agenda will also examine evolving advertising standards, the growing influence of affiliates and social media, the regulatory treatment of emerging products such as sweepstakes and prediction markets, and how operators and regulators can collaborate to strengthen player protection, cybersecurity, and compliance frameworks across Canada.
The summit will also feature two dedicated evening networking events. The SBC Summit Canada opening party will once again take place at RS Sports Bar in Toronto, providing an informal setting for delegates to collect their badges, reconnect with industry peers and kick off the event. The event will also include the SBC Summit Canada official networking party, providing a dedicated setting for senior stakeholders to connect beyond the show floor.
The repositioning of SBC Summit Canada strategically integrates it within SBC’s global portfolio of events. This includes SBC Summit Rio (March 3-5 2026), the essential gathering for the Brazilian gaming industry, SBC Summit Malta (April 28-30), which serves as a key hub for all things Europe, SBC Summit Americas (June 9-11), connecting stakeholders across North and South America and the flagship SBC Summit in Lisbon (Sept. 29-Oct. 1).
