A trio of veteran executives in gaming are teaming up to foster innovation in gaming.
Gaming industry veterans Kelly Kehn, Sue Schneider, and Paris Smith are collaborating to launch Defy the Odds, a startup launchpad that aims to drive innovation across the industry. The launchpad will work to identify emerging talent in gaming with a focus on founders from underrepresented backgrounds. Defy the Odds will connect its talent with investors, partners, and mentors while bringing new products and services to market.
“Our goal with Defy the Odds is to uncover the next big ideas in gaming and help them thrive,” said Sue Schneider. “We believe that by supporting a diverse range of founders through our network, we will bridge innovation with opportunity and push the boundaries of what’s possible in this industry.”
Schneider, Kehn, and Smith bring decades of experience in gaming to Defy the Odds. The group will help startups at any stage drive growth and will offer needs that are specifically tailored to each business as America’s gaming industry continues to change.
“In an industry that’s constantly evolving, understanding the trajectory of where gaming is headed is crucial,” added Smith. “Defy the Odds is focused on identifying founders who not only have innovative ideas but also a deep understanding of how to create products that resonate with the market’s future needs.”
Defy the Odds is actively recruiting talent. Clients of the launchpad will have immediate access to resources that can provide access to seed funding, partnerships, and marketing.