Micro-betting firm nVenue promotes Singleton to President and COO

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Micro-betting technology provider nVenue has appointed Quinton Singleton as its President and Chief Operating Officer.

Singleton, who previously served as nVenue’s lead Strategic advisor, will be responsible for the company’s further expansion in the U.S. and global markets. He will also be in charge of strategic partnerships and investor relations.

Singleton has over 20 years of experience in the global gaming industry and has played a “pivotal role” in launching and building new companies.

He has spent time at NYX Gaming Group, Bet.Works and OneComply which have all been acquired for significant fees.

“We are delighted to welcome Quinton to the nVenue executive team as President and COO. His experience with the earliest versions of in-play betting to the development of micro-betting products highlights his invaluable contributions to the industry. We are excited to have him on board as we continue to innovate and grow this category for leagues, media, operators, and platforms,” said nVenue co-founder and CEO Kelly Pracht.

According to nVenue, Singleton will play a role in shaping the future of data solutions for sports and media through the industry’s use of nVenue’s machine learning and AI technology.

“The exponential growth of sports betting demands cutting-edge solutions,” added Singleton. “nVenue’s machine learning and AI technology position us as leaders in shaping the future of sports data solutions. I am eager to collaborate with the management team to further drive expansion and strategic partnerships with sports leagues and gaming industry operators and suppliers.”

NBA take equity stake in nVenue

nVenue provides microbetting technology for several sporting organizations including the NBA and last year the league purchased an equity stake in nVenue.

Prior to this, the Texas-based firm took part in the NBA Launchpad program in which the two companies collaborated to develop a new NBA bet curation engine that can offer players the ability to place bets on multiple actions in a single game.

As part of the deal, the NBA’s Head of Gaming and New Business Ventures Scott-Kaufman-Ross joined the nVenue board as an observer on behalf of the NBA.

“Micro-betting presents an opportunity to drive incremental fan engagement within the live game,” said Kaufman-Ross at the time of the announcement. “As a fast-paced sport with constant action, the NBA requires a unique approach to providing opportunities that are both contextual and personalized to how our fans are consuming the game.