Pariplay goes live in Ontario via Caesars to aid North American ambitions

North America map
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NeoGames subsidiary Pariplay has confirmed its entry into the Ontario market through a partnership with Caesars Sportsbook & Casino.

The move into the Canadian province is part of a larger long-term goal for the firm as it looks to deliver on its aim to become the leading content supplier in North America.

Another key part of this plan was realized earlier this month in the US, when Pariplay signed a deal with DraftKings to supply its online casino gaming content in New Jersey.

Shivan Patel, Vice President of North America at Pariplay, commented: “We continue to make progress in the North American market and this launch marks the latest significant achievement, as we strive to offer a content portfolio that is honed to the preferences of players in the region.

“Caesars Sportsbook & Casino has already proven to be a highly valuable partner in New Jersey and we are excited to extend our alliance to cover another market of great potential in Ontario.”

A range of feature-rich slots from Pariplay’s in-house studio Wizard Games are now available with Caesars in Ontario, including titles such as Gods of Kemet, Spirit of Mustang and Wolf Riches through Pariplay’s Fusion aggregation platform.

Titles from Wizard Games will be supplemented in the coming months by the rollout of content from both third-party vendors and partners on the Ignite programme, with some of the titles created specifically for a North American audience.

Joey Hurtado, Managing Director at Wizard Games, said: “It’s a privilege to once again be responsible for the first studio to take its games live through Pariplay in a new region with Caesars Sportsbook & Casino, this time in Ontario.

“We believe our games will continue to resonate with players across North America and look forward to seeing how Canadian players react to what we put in front of them.”

Matthew Sunderland, Senior Vice President of iGaming at Caesars Digital, added: “Pariplay’s extensive collection of content, which includes its acclaimed Wizard Games range, is something we’re excited to share with our players in Ontario.

“The addition of these games brings considerable value to our already diverse portfolio, ensuring our players will be engaged by high-quality casino content.”