BetMGM has agreed to become the official sports betting partner of the Nashville Predators after reaching a multi-year deal with the NHL franchise.
Under the terms of the agreement, BetMGM will receive branded signage throughout Bridgestone Arena. It also includes plans to open a branded BetMGM restaurant and bar on the arena’s suite level.
“The Predators are a tremendous organization with one of the sport’s most passionate fanbases,” commented Matt Prevost, Chief Revenue Officer of BetMGM.
“We look forward to our partnership with the team and the opportunity to elevate Nashville’s gameday experience.”
The sportsbook signage will be prominently displayed throughout Bridgestone Arena, including an on-ice logo, and on dasher boards during Predators games.
The deal bolsters BetMGM’s presence in the state of Tennessee after it previously agreed to a partnership with the Tennessee Titans in 2020.
“We are always looking for ways to enhance SMASHVILLE and bring a better experience to the best fans in sports,” added Sean Henry, President & CEO of the Nashville Predators.
“Integrating an industry leader like BetMGM into our building is a tremendous opportunity and we hope to continue to grow our partnership in the years to come.”
BetMGM isn’t the only operator to partner with the Predators, as the NHL team also has sports betting deals with DraftKings and Bally’s Corporation, with the latter not expiring until 2025.
DraftKings is the team’s official sports betting operator and official fantasy sports provider of the team, while Bally is an official sports betting partner and official free-to-play partner.