Wondr Nation, the online entertainment wing of the Mashantucket Pequot Tribal Nation, has launched professional managed services in partnership with the relaunched and rebranded FoxPlay Social Casino.
In partnership with Ruby Seven Studios, Wondr Nation will manage FoxPlay as it seeks to maximize revenues and player engagement using its emerging technologies and ‘forward thinking’ approach.
“At Wondr Nation, we pride ourselves on having a fresh approach to what’s next, and the relaunch and rebrand of FoxPlay Social Casino is a perfect example of how we can bring this approach to our partners through managed services,” said Anika Howard, Chief Executive Officer and President of Wondr Nation.
“Alongside our selected partner, we designed FoxPlay Social Casino to provide the excitement, entertainment and engagement that social casino players are looking for. We’re honored to manage this initiative on behalf of Foxwoods Resort Casino and look forward to growing this revenue stream for them.”
Alongside Ruby Seven, the firm will deliver play-for-fun casino-style games to Foxwoods players as it tries to improve player engagement figures.
“Within our ten years in the industry, WondrNation has been one of the most sophisticated, strategic, and knowledgeable managed services companies that we’ve had the pleasure of partnering with,” said Michael Carpenter, Ruby Seven Studios Co-Founder and President.
“We are excited to have partnered with Wondr Nation to bring FoxPlay’s Social Casino to life. We look forward to continuing our fruitful relationship and growing Foxwoods’ online presence.”
Previously known as FoxwoodsONLINE, FoxPlay Social Casino recently went under a rebranding process and, through this agreement, will seek to offer ‘sought after user experiences and immersive features’.
“With a project as important to the overall Foxwoods Resorts Casino brand as FoxPlay Social Casino’s relaunch, we wouldn’t have trusted it to anyone other than the online gaming experts at Wondr Nation,” Jason Guyot, President and CEO of Foxwoods Resort Casino, said.
“I look forward to seeing this business grow under their leadership and I am confident that FoxPlay will expand Foxwoods Resort Casino’s digital footprint and will help us entertain players at yet another touchpoint. We’re thankful to have Wondr Nation by our side.”
