Paysafe has expanded its partnership with Betsson Group to provide traditional and alternative payment solutions to the igaming operator’s new Betsafe online sportsbook in Colorado.
Betsafe players’ online credit and debit card deposits in the Centennial State will be facilitated by Paysafe, processed seamlessly through its ‘best-in-breed’ payment gateway that offers a comprehensive selection of alternative payment methods (APMs).
Deposit and payout choices available to bettors include the payments platform’s Skrill USA digital wallet, as well as cash-focused funding options such as eCash solutions, paysafecard, or Paysafecash.
Marina Bogard, Managing Director US for Betsson Group, commented: “At Betsson, the customer is at the core of everything we do.
“We aim to make the entire journey on our brands as smooth and convenient as possible, including their deposit and payout experiences. As they have done in other markets, we are confident that Paysafe’s payment solutions will be able to support us with all our needs to achieve our goals.”
Expanding on a partnership that began in 2007, Paysafe’s paysafecard online cash/eCash solution is offered by Betsson brands in major markets such as Sweden, Germany, Italy, Spain, Denmark, and Greece. The platform’s Skrill and NETELLER digital wallets are also used as payment methods for the operator’s brands in 60+ global markets.
“We’re delighted to support our longstanding partner Betsson Group’s expansion into the US sports-betting and igaming space with their Betsafe brand,” added Zak Cutler, CEO of North America iGaming at Paysafe.
“We have a proven track record facilitating payments for Betsson brands and their players in multiple European and global markets, and we’re confident that we’ll play an equally important customer acquisition and retention role for the operator in Colorado and beyond.”
Earlier this month, Paysafe started providing its payments services to operators in the Canadian province of Ontario following the launch of its igaming market.