Genius Sports has helped the National Lacrosse League (NLL) launch a new free-to-play pick ‘em game called NLL Pick ‘Em Challenge for the 2021-22 season.
Developed in association with Genius Sports, NLL Pick ‘Em will provide lacrosse fans with the opportunity to answer 10 questions each week related to the upcoming weekend’s action for their chance to win cash and other prizes, including a weekly $10,000 prize should they answer every question correctly in any regular season week.
NLL Commissioner Nick Sakiewicz commented: “NLL Pick ‘Em is another way that fans can stay engaged with the league and its players on a deeper level, encouraging greater knowledge of the game and rewarding our most loyal supporters.
“And with all of our games more accessible in the US and Canada, following the progress of their NLL Pick ‘Em selections will be easier than ever.”
Genius Sports was also selected to develop the NLL Summer Polling Challenge which ran during the summer of 2021, asking NLL fans their opinions on a variety of topics.
Last week, Genius Sports announced its financials for the third quarter of 2021, declaring a record-high revenue of $69.1m, a year-over-year growth of over 70%, adjusting its full-year 2021 revenue projections as a result.