Ocean Casino Resort has turned to sports betting technology firm USBookmaking to provide its trading management services and future retail solution. The collaboration with the Elys Gaming Technology subsidiary is expected to begin in March 2022, subject to regulatory approval from New Jersey’s gaming regulators.
Bill Callahan, Interim CEO for Ocean Casino Resort, noted: “We are excited to partner with USBookmaking to capitalize on their expertise, offering a best-in-class experience. As Ocean continues to strengthen its position within Atlantic City, the addition of a renowned organization such as USBookmaking should only serve to bolster our land-based wagering product.”
Vic Salerno, President of USBookmaking, added: “USBookmaking looks forward to deepening its relationship with Ocean over the next several years. The combination of Ocean’s knowledge of the Atlantic City players’ market and our collective 125+ years of sports wagering experience make for a formidable recipe for success. The Atlantic City market may be competitive, but with Ocean as our partner, USBookmaking is more than ready to take on the challenge.”
USBookmaking parent company Elys Game Technology is currently operational in both online and retail channels throughout Italy via approximately 1,200 web-shops and is now live in North America with six tribal casino customers.
Elys is planning to process applications to offer sports wagering through its betting platform in the US and Canada to large and small casinos as well as independent business venues. The commencement of betting transactions at Ocean is subject to US Bookmaking and Elys obtaining the required platform certification and Casino Service Industry Enterprise License from the New Jersey Division of Gaming Enforcement.
Michele Ciavarella, Executive Chairman of Elys Game Technology, stated: “We are delighted to partner with Ocean to offer a highly entertaining and competitive sports wagering product. Our cutting-edge technology built in the competitive European market, coupled with the extensive experience of our USBookmaking team represents our capability of deploying our North American go-to-market strategy in a wide range of assignments including large premier casino resorts such as Ocean.
“We are just starting our global expansion plan and fully expect to see rapid adoption of our advanced Elys Gameboard betting technology in the United States and Canada in the coming months.”