Online gaming operator PointsBet has announced that its Canadian operation, PointsBet Canada, has entered into a multi-year deal to be the official and exclusive sports betting partner of Dailyfaceoff.com and The Nation Network.
Daily Faceoff provides Canadian sports bettors with fantasy statistics and information through professional insights, opinion pieces, inside information, breaking news, and statistical analysis, including hockey content from former TSN Senior Hockey Reporter Frank Seravalli. The site receives 1.5m monthly users who have generated 500m page views since launching.
The partnership will include integration into The Nation Network and its collection of affiliated sites.
Nic Sulsky, Chief Commercial Officer, PointsBet Canada, commented: “As PointsBet looks to establish a genuine connection with sports fans in Canada, there was no better place for us to start than the Daily Faceoff and the Nation Network’s loyal and dedicated following.
“We are excited about what we can do to integrate our vision, product, and consumer-first mentality into their authentic mix of content.”
Founded in 2007 with its flagship site Oilersnation.com, The Nation Network is a 12-website network with over a billion page views, serving five million users consuming 19 million monthly pageviews, providing sports fans with daily stories, social posts, videos, and podcasts.
Daily Faceoff and The Nation Network users can expect to see odds integrations and analysis from PointsBet experts, and gain access to enhanced tools to inform their daily cross-platform sports experience.
Jay Downton, Co-Founder and CEO, stated: “PointsBet is our ideal partner, an organization that understands the community that The Nation Network and Dailyfaceoff.com has built.
“We are a company built by fans for fans, and we know what our users want to have incorporated into their experience. PointsBet’s expert analysis and suite of integrations will complement and enhance our content. We are excited to work and grow together.”