Sports betting and gaming operator Entain is to feature the American Gaming Association’s (AGA) Have a Game Plan.® Bet Responsibly.™ public service campaign through its not-for-profit organization, the Entain Foundation US.
The initiative, part of Responsible Gaming Education Week 2021, will see the campaign featured on Entain’s “Gamble Responsibly America” app which educates sports fans on responsible sports betting. HaveAGamePlan.org will highlight the first-of-its-kind app.
“Our Responsible Gambling programs and AGA’s initiatives, including Have a Game Plan, are completely aligned,” said Martin Lycka, Entain Senior Vice President for American Regulatory Affairs and Responsible Gambling and trustee of the Entain Foundation US.
“The more we can repeat the message of responsible gambling across multiple channels—like the Gamble Responsibly America app and Have A Game Plan—the better our customers’ experience will be.”
AGA Senior Vice President Casey Clark added: “Working with the Entain Foundation to provide consumer education tools and resources benefits both customers and the long-term sustainability of the legal, regulated market.
“Enabling this market to continue its growth requires a collective, balanced approach to fan and bettor engagement. We are excited that Have a Game Plan continues to be adopted by a wide-array of businesses with an interest in getting sports betting right.”
The AGA launched Have A Game Plan in late 2019 and includes partners DraftKings, FanDuel, Monumental Sports and Entertainment, NASCAR, New York Jets, NHL, PGA TOUR, SeventySix Capital, Sightline Payments, Sinclair Broadcast Group, UFC, Vegas Golden Knights, and Washington Football Team.
Entain and EPIC Risk Management and RG24/7, which partner with the Entain Foundation US on responsible gambling education and projects, launched the Gamble Responsibly app in the US in June.
The free app, available in the Apple App Store and Google Play Store, features a series of educational resources and tools to anonymously help and support anyone facing potential issues with problem gambling.