Scientific Games Corporation has agreed an exclusive three-year content partnership with Design Works Gaming (DWG) this week.
Under the terms of the deal, Arizona-based DWG will roll out its wide range of online casino titles across the US and Canada through the OpenGaming platform, providing SG customers with a unique, diverse content selection and opportunities for bespoke game development.
SG will initially make DWG’s content available in New Jersey before launching in Michigan and Pennsylvania as well as other states that open up for online gaming.
With a long history of success in the land-based casino sector in the US, DWG is establishing itself as a trusted developer of igaming content with its Vegas-inspired game releases, including a mix of Vegas steppers, video slots and scratchcards.
Troy Zurawski, CEO, Design Works Gaming, said: “When I founded DWG in Scottsdale, Arizona, the thought of launching our games in regulated, real money online casinos in the US felt like a distant dream. Over the past 16 years I’ve grown DWG in this direction, slow and steady – but with purpose.
“As you can probably imagine, it feels incredible to be launching in the USA. Even more so knowing the proven success behind our products. We couldn’t have found a better partner to bring us home than SG Digital. With their backing – we can now change up the game across North America, starting with this first launch in New Jersey.”
Steve Mayes, Partnerships Director, Digital at Scientific Games, said: “Securing this exclusive deal with DWG furthers our momentum across North America. DWG has a wealth of knowledge on what players in the region want from their gaming experiences and the addition of their content significantly enhances the product offering operators can put in front of players.
“It is a perfect alliance and we look forward to working and growing together for the next three years and beyond.”