Chicago-based betting and gaming firm Rush Street Interactive is premiering city-specific sports betting audio and video podcasts across the US for its BetRivers and PlaySugarHouse brands this month.
The locally-focused sports betting CityCasts are airing weekdays on multiple platforms to deliver news, analysis and insights to help sports bettors make more informed wagering decisions.
CEO Richard Schwartz commented: “These CityCasts are locally focused, which is consistent with our strategy to offer our players hometown sportsbooks, and offer authentic and credible breakdowns specific to each host’s home market.
“The hosts’ expert analysis will assist BetRivers and PlaySugarHouse bettors in making knowledgeable sports betting decisions, whether they’re experienced or brand new to the action.”
Featuring some of the industry’s most knowledgeable sports betting experts, CityCasts take an in-depth look into local teams, players and schedules to provide a unique view into the latest betting lines and what’s moving them.
The hosts, along with BetRivers and PlaySugarHouse bookmakers, set the stage for the day’s biggest sporting events with local sports betting content that informs and entertains the growing number of Americans betting on sports.
RSI’s CityCasts are currently live in Chicago, Detroit, Pittsburgh and Philadelphia, with each selectively sourcing area talent and production staff to ensure a local lens for each city’s content. CityCasts will soon launch in the coming weeks for New York, Denver, Washington DC and Los Angeles, with other markets potentially to come in the future.
