Churchill Downs’ TwinSpires online sportsbook in Michigan has gone live this week with games from Australian specialist slots provider Lightning Box, which made its debut in the Great Lakes State in January when the newly regulated online market went live via SG Digital.
It has now launched three of its most popular slots, ChickenFox, Lightning Horseman and Lightning Leopard on TwinSpires casino, which is named after the iconic spires at Churchill Downs racetrack pavilion in Kentucky.
Peter Causley, CEO and Co-founder of Lightning Box, said he was very pleased that the games would feature with one of the state’s most interesting and innovative digital brands. He commented: “Churchill Downs needs no introduction to sports fans, as it’s the home of the famous Kentucky Derby, and now it is great to see that its’ TwinSpires sportsbook and casino brand is also making big impressions.
“Lightning Box also has a long heritage in the States and our games are loved by lots of Americans. We’re very much looking forward to sharing them with even more people in Michigan.”
Richard Sagman, VP igaming for Churchill Downs, said: “Lightning Box produces good quality games that our customers will enjoy and we’re excited about the opportunities that this new cooperation presents.
“TwinSpires is backed by the Churchill Downs team that has more than 140 years of racing wagering history in the United States and is now leading the way with its new online sportsbook and casino product.”
Lightning Box went live in Pennsylvania in November 2020 and has featured with online casinos in New Jersey since 2014, having gained significant experience developing content for US land-based and social casino operators.
Churchill Downs recently launched its Twinspires mobile and online sportsbook in Tennessee and announced that its retail, mobile and online sportsbooks in Colorado, Indiana, Michigan, Mississippi, New Jersey and Pennsylvania would all transition to the TwinSpires brand in the first half of 2021.