Sportsbook operator William Hill US has kicked off the New Year with the launch of its enhanced William Hill Sports Book App and website in Iowa

Available for registration and use from anywhere in the Hawkeye State, the William Hill mobile app (and companion website version) offers, said the firm, a “seamless betting experience that makes it easy and quick to find your favorite markets, and to make and track one’s bets”.

Built on the company’s proprietary platform, the sports betting app offers sports fans a broad and deep array of markets and bet types, including live InPlay wagering for their favorite teams, all at a tap of a finger. 

The app also includes a quick and secure registration process and a wide variety of options to deposit and withdraw funds, including via approved debit cards, online banking, eCheck, Paypal, PayNearMe (for deposits only) throughout the state, cash at its retail sportsbooks, and with the William Hill Prepaid Play+ card.

Currently, William Hill operates sportsbooks at six casinos throughout Iowa, comprising Harrah’s Council Bluffs, Horseshoe Council Bluffs, Isle Casino Hotel Bettendorf, Isle Casino Hotel Waterloo, Lakeside Hotel & Casino, and Prairie Meadows Racetrack & Casino. The firm went live with the state’s first sportsbook app in August of 2019.

It now offers mobile sports betting apps in eight US jurisdictions (Colorado, Illinois, Indiana, Iowa, Nevada, New Jersey, West Virginia, and Washington DC) since launching its first mobile offering in 2012, and powers the trading services for the Rhode Island Lottery mobile app.