[PRAGUE], September 29, 2026 – Oddin.gg, a B2B supplier of esports betting and fast betting content, this week launched eHockey, a 24/7 head-to-head ice hockey product delivering approximately 1,600 studio-produced matches a month.
The launch comes as Oddin.gg expands its fast betting content across the board, with eTouchdown, its American football product, now running 3,000 live matches a month.
An NHL team plays 82 regular-season nights a year. A sportsbook is open for all 365. Fast betting content fills the nights and hours in between: matches are short, feature real players competing in a studio, and are traded and risk-managed by Oddin.gg’s in-house team on a schedule that does not depend on the professional fixture list.
For operators in the United States and Canada, where hockey and football are the two audiences hardest to keep engaged through a midweek lull, eHockey and eTouchdown now supply more than 4,600 matches a month in formats those bettors already understand.
“Between April and August, eTouchdown handle grew 16-fold before a single regular-season snap,” said Pete Camden, director of fast betting content at Oddin.gg. “That showed us football demand doesn’t switch off in February. eHockey applies the same logic to hockey: a format nobody needs explained to them, available around the clock.”
Oddin.gg growing fast betting content
eTouchdown games feature real players in referee-verified competition, delivered with proprietary video and premium graphics. Both products are available through Oddin.gg’s odds feed or as a turnkey iFrame.
eHockey and eTouchdown are the latest additions to a fast betting portfolio that already covers soccer, basketball, cricket, and CS2 and Dota 2 Duels. Combined, all head-to-head studio matches from the company provide around 640,000 events per year.
“Every one of these titles adds a few thousand matches a month, and that is the point,” said Marek Suchar, co-founder and managing director of Oddin.gg. “Operators aren’t short of content on a Sunday in October. They’re short of it during the day and between games, and that’s where a sportsbook’s engagement numbers are decided.”
Oddin.gg demonstrated eHockey and eTouchdown at SBC Summit Lisbon and G2E Las Vegas.
