Major gaming supplier White Hat Studios is beginning to supply to bricks-and-mortar casinos in the U.S. for the first time.
The company announced on Monday that it has secured a distribution deal with end-to-end technology supplier Gaming Arts which will facilitate the launch of its content in land-based casinos across the country.
A press release stated that the partnership brings White Hat Studios’ top-ranked iGaming content into the retail sector for the first time and will allow the company to explore a new omnichannel approach “to capitalize on untapped potential.”
As part of the two-way deal, top land-based titles from Gaming Arts will launch online via White Hat Studios.
“The collaboration with Gaming Arts marks a landmark moment for White Hat Studios as we take our top-performing igaming content to the casino floors,” said White Hat Studios CEO Andy Whitworth. “Our primary objective is to deliver content that maximizes entertainment for players, whether that is online or in land-based casinos, and we have no doubt our portfolio will elevate the offering of Gaming Arts’ partners.
“We look forward to introducing White Hat Studios’ hit titles to a whole new audience and showcasing the omnichannel appeal of our games to the wider industry.”
Big Catch Bass Fishing, a game which has been successful in Gaming Arts’ land-based network, will be the first title introduced on U.S. casino floors. Upcoming titles will include Bankin’ More Bacon and Kong Even Bigger Bananas.
“White Hat Studios has made a name for itself developing strong-performing games that resonate with players across multiple states, and its rapid rise in igaming is a testament to the quality of its products,” said Gaming Arts Chief Product Officer Greg Colella.
“This agreement enables Gaming Arts to further strengthen the way in which we supply leading US retail casinos with class-leading content, while simultaneously enhancing the studio’s footprint in the land-based sector. We are also particularly excited to see our top-performing land-based titles launching online.”
White Hat Studios offers its own range of slots, jackpot slots and RNG table games as well as a portfolio of branded content featuring notable names such as The Goonies, Peaky Blinders, Ted, Beavis and Butthead and Deal Or No Deal.
It provides games to operators in all seven regulated online casino states as well as in Ontario’s commercial regulated market, working with the likes of DraftKings, BetMGM, bet365, Fanatics and Caesars. It has a portfolio of more than 150 titles as well as its own jackpot system, Jackpot Royale, which has more than 40 jackpot games contributing to local operator progressive pots.