An online casino affiliate company is renewing its partnership with British operator bet365.
Gentoo Media has announced the one-year renewal of its partnership with bet365 which will see the sports betting platform continue to leverage GiG Comply, an automated compliance and brand protection tool. Gentoo Media and bet365 have renewed their agreement for a sixth consecutive year allowing bet365 to adhere to regulatory standards in jurisdictions across the world through GiG Comply’s advanced monitoring capabilities.
“We are delighted to continue our partnership with bet365. This extension demonstrates the effectiveness of GiG Comply as a compliance- and brand protection tool, once and again used by one of the largest and most respected operators in the industry,” said Head of GiG Comply Rasmus Bank Nielsen. “We look forward to continuously supporting bet365 in maintaining their high standard of regulatory compliance.”
Bet365 has extended its partnership with Gentoo Media as the operator expands its reach across North America. On Monday, the operator went live in Pennsylvania with sports betting and iGaming operations after receiving final approval from the state’s Gaming Control Board. Bet365’s launch in Pennsylvania marked its 11th U.S. market. It is partnering with Presque Isle Downs & Casino, a Churchill Downs subsidiary, for market access in the Keystone State.
Since the start of 2024, bet365 has also gone live in Louisiana, Indiana, and North Carolina.
