NeoGames agrees to provide content to Georgia Lottery as it expands US reach

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NeoGames has agreed a deal to provide its content to the Georgia Lottery Corporation, further expanding its reach in the U.S.

The end-to-end ilottery and igaming provider has launched its range of eInstants with the Georgia Lottery Corporation.

The Peach State joins Michigan, New Hampshire, North Carolina and Virginia as a state where NeoGames operates. It is also scheduled to further expand into West Virginia and Pennsylvania later in 2024.

“We are thrilled to have the opportunity to deliver our portfolio of eInstant games to the Georgia Lottery, one of the leading lotteries in the US. I am confident that our range of premium eInstants, including titles that are exceptional performers in other US states, will enhance the appeal of Georgia Lottery’s online offering.” said NeoGames Studio Managing Director, Hili Shakked.

According to NeoGames, Georgia Lottery is one of the most successful lotteries in the U.S. and the pair partnering up will only enhance its appeal to a broader player demographic and increase opportunities for engagement and retention.

NeoGames products are set to be offered alongside the Georgia Lottery’s range of Diggi Games.

“The Georgia Lottery Corporation is pleased to offer NeoGames Studio’s eInstants as a source of entertainment for our valued players. These new games are an excellent addition to our current Diggi Games portfolio, providing additional exciting experiences for our players. Diggi Games contribute greatly to the Georgia Lottery’s mission to maximize revenues for Georgia’s HOPE Scholarship and Pre-K programs. We appreciate the opportunity to partner with NeoGames as we work to continue growing this vital category of games,” added Georgia Lottery Corporation President and CEO, Gretchen Corbin.