Rush Street Interactive has signed a deal with slots provider EveryMatrix to take the supplier’s titles live for the first time in Michigan.
Under the terms of the deal, BetRivers will integrate EveryMatrix in-house titles that have been developed by the Armadillo Studios’ subsidiary in the Great Lake State.
This builds upon an existing relationship between the two parties, which work together to offer players online casino slot content in other global markets including in Latin America on the RushBet platform.
Richard Schwartz, Chief Executive Officer at Rush Street Interactive, said: “RSI is thrilled to extend our partnership with EveryMatrix and we’re pleased to lead its entry into Michigan for the first time.
“We are always excited to offer our BetRivers players new immersive and entertaining gaming experiences and we’re confident gaming enthusiasts in the Great Lake state will enjoy these new games.”
EveryMatrix has been working to build up a strong presence in the US throughout 2023 as it eyes the country as a key region for future growth.
The supplier is currently licensed in Connecticut, Michigan, New Jersey and West Virginia, while it is also undertaking the regulatory process in Pennsylvania.
Erik Nyman, President EveryMatrix Americas, said: “We’re delighted to go live in Michigan, yet another significant igaming state and in particular to go live with our valued partners at Rush Street Interactive.
“This year has seen EveryMatrix further extend our U.S presence in new states and with a series of tier one brands and we look forward to both maximising our content and aggregation offering here in 2024 and beyond.”
