BetMakers secures 10-year deal for parimutuel betting at Meadowlands

horse racing
Image source: Cal Sport Media/SIPA USA/PA Images

BetMakers has secured a new 10-year agreement with Meadowlands Racing and Entertainment to continue bringing pari-mutuel betting technology to Meadowlands Racetrack, New Jersey

Under the terms of the agreement, BetMakers brand Global Tote will continue to provide the racetrack with its parti-mutuel SaaS technology portfolio including its Quantum Tote Engine as well as cloud-based hosting. 

The operations will be managed from Global Tote’s operations center in New Jersey, as well as on-site operational support. 

Raj Sanjanwala, Chief Operating Officer for Global Tote, commented: “Global Tote is delighted to extend our valued partnership with Meadowlands Racetrack and WinnersBayonne OTW. 

“The fact that such a long-standing client and respected leader in the racing industry has elected to enter into a 10-year agreement with Global Tote is testament to the strength of our partnership and a powerful endorsement of Global Tote’s work in New Jersey. We are excited to deliver more advancements over the next ten years to help enhance the experience of their customers and drive growth for their business.”

Further terms of the deal ensure that Meadowlands leverages three of Global Tote’s BetLine betting terminals to boost its on-site capabilities. The BetLine TSST will allow for a combination teller point of sale and self-service wagering, while the BetLine SST allows full self-service wagering. 

Global Tote first launched BetLine in 2021 but will now be installed in the Meadowlands Racetrack until at least 2033 as part of this new agreement. 

BetMakers has a strong presence in the New Jersey horse racing industry as it also powers retail betting at MonmouthPark since agreeing a deal with the track in 2022. 

The firm also powered the online fixed odds betting system for MonouthBets,  the first legal and regulated mobile application for fixed odds betting on horse racing in the US.

Jason Settlemoir, Chief Operating Officer and General Manager of New Meadowlands Racetrack LLC and Winners Bayonne OTW, stated: “We are pleased to be adopting Global Tote’s new BetLine wagering terminals, to offer both our team members and our customers the very latest technologies for terminal wagering. 

“At Meadowlands Racetrack and Winners Bayonne OTW, we are committed to offering our customers an unparalleled racing, wagering and entertainment experience. Global Tote has demonstrated its commitment to offering betting solutions that help us deliver that unparalleled experience and we look forward to a very productive ten years.”