Hard Rock International has confirmed the launch of its new Hard Rock Bet platform in New Jersey as it aims to improve the user experience for its players.
The platform, which replaced the previous Hard Rock Sportsbook and online casino platform earlier this year, is now available for players in the Garden State to download.
With the new app, players will be able to access new sportsbook products such as props, same-game parlays, live betting, and quicker deposits and withdrawals.
The Flex parlay product is also available which allows players to win bets even if a leg in a parlay loses.
We’re excited to welcome Hard Rock Bet to New Jersey,” stated George Goldhoff, President of Hard Rock Hotel & Casino Atlantic City.
“The Hard Rock Bet platform will provide our guests with an upgraded gaming experience both online and at our retail sportsbook, which will have a much broader selection of available bets, daily boosts, and promotions.
“This new platform will allow us to better engage, entertain, and reward our guests with a best-in-class experience however and whenever they play.”
Meanwhile, the platform also has a proprietary casino that hosts hundreds of slot, table and live dealer games which will be in the same app as the sportsbook.
Hard Rock Bet was launched earlier this year and has already gone live in several other state including Arizona, Indiana, Ohio, Tennessee, and Virginia.
“The launch of Hard Rock Bet in New Jersey marks an important milestone as we introduce an integrated product containing our new icasino platform alongside our highly rated sportsbook,” added Marlon Goldstein, CEO of Hard Rock Digital.
“We are incredibly proud of these proprietary products and are excited to bring this elevated experience to New Jersey to entertain our players like no one else can.”